InstaShop’s John Tsioris discusses e-commerce and entrepreneurship It’s no secret that the past few years have been difficult for SMEs across the UAE. However, we’ve also heard many success stories on the SME front – particularly for apps. For example, InstaShop’s rise, Amazon’s purchase of Souq.com, Emaar launching Noon, Namshi.com’s growth in the fashion space. After heading the global intelligence unit of Philips Consumer Lifestyle and setting up the lighting brand’s marketing intelligence division for the Middle East and Turkey, John Tsioris founded InstaShop in 2015. The…

The MENA region is going to be the next big growth market for e-commerce. The Gulf region especially is being touted as the market that’s set to grow exponentially within the next couple of years. In fact, according to PayFort, the Middle East e-commerce market would grow to US$69 billion by 2020, almost doubling in size in just a few years. According to Statista, overall growth across the Middle East and Africa would be at a CAGR of 11% in…

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